Welcome to our new website, your official resource for Reel Weeds™, Teaser Leaders and The Zack Shack®. Purchase your favorite ice fishing, aquahabitat and underwater must-haves right here on the site, access videos and photos of our products in use and so much more!

A question many newcomers ask is, “I have all the latest electronics, lures, ice houses, etc. Why should I add Reel Weeds™ to my arsenal?”

And it’s a great question!

What Reel Weeds™ will do is simply enhance the potential of much of the equipment you have. Imagine a normally barren environment all around you, often in all directions, but right underneath you is a very visible source of weed structure that no active fish can swim past without stopping in. As Matt Johnson pointed out some time ago it is like a new sporting goods store opening. You can’t not stop in.

Once you have the fish there and holding, you can then capitalize on all your other equipment to drive it home and catch more fish. Reel Weeds will bring he fish to you. It is then up to you and the rest of your arsenal to get them to bite.

Reel Weeds™ will bring the fish to you. It is then up to you and the rest of your arsenal to get them to bite.

For more frequently asked questions, visit our Reel Weeds™ FAQs page.